Why an ecommerce business will need social media customer care and how Emenac Call Center Services can help it?
Social media is indeed, one of the most interactive ways to communicate with people around the world. Since it is in mass use these days, an ecommerce business too can make use of it and interact with the customers or potential buyers to increase sales and retain customers effectively. Working offshore with Emenac Call Center Services in this regard can help online shopping sites:
Increase Lead Generation for the Ecommerce Business
The social media PR agency can work to keep the pages on social media websites such as Facebook and Twitter active at all times. During this activity, they can go through the comments, questions and queries made by people and accordingly answer them. For people confused about buying some product or service or looking for the best website in the regard, a personal contact can be made or an effective comment can be given to the thread so as to draw the potential buyer to the ecommerce business and grow sales for it. This is how Emenac Call Center Services works for that matter:
1. Our offshore agents lead effective service or product advocacy so as to attract the potential buyer to our client online shopping sites. This way, leads are generated and consumer interest is gathered. Hence, even if a sale is not made immediately, chances of sales being made are grown
2. Comments are made on threads that draw the attention of all people on the page and attract a number of other customers too, who might not have known about this certain product or service. Hence, sales are grown
Therefore, working offshore with Emenac Call Center Services can bring a lot of benefits to an ecommerce store in terms of lead generation
Ensure High Customer Satisfaction and Retention
People today are highly involved with social media and tend to share almost everything on it. While tablets and smartphones have made it easier to stay active on social media even when a laptop or PC is not available, social media has become an important part of the lives of people. With everything else, people even share their experiences of online shopping and if they have had a bad experience with an ecommerce business, they will love to brag about it.
Online shopping sites need to be aware of this activity and constantly monitor the comments being made on their page to make sure that no harm reaches out to the image of the company trough these negative comments. Emenac Offshore Call Center Services helps online businesses by:
1. Maintaining constant online presence and making sure that no negative comments are left without being justified and discussed
2. Making comments to justify any negative comment made and correct the misconceptions amongst people so as to keep any harm from reaching the image of the online company and loss of customers
3. Personally contacting customers in need and providing them with all the assistance needed to satiate their needs and ensure high customer retention
4. Handling angry customers proficiently and reporting the bigger issues to the concerned departments immediately so that the matter can be reviewed and resolved as soon as possible
This way, high customer satisfaction is ensured and customers are retained at large.
Know the Psyche of e-Shopping Customers and Better the Relations with Them
Maintaining a constant presence on social media platforms such as Facebook and Twitter not only benefits an ecommerce business in terms of knowing the customers’ problems and assisting them but also in keeping track of what is going on amongst the customers and potential buyers. These platforms, along with providing a good, easy ad handy way of communication and improving customer experience, also help in understanding the customers’ psyche and needs of the people.
The social media offshore agents at Emenac Call Center Services help stores online by monitoring what people are discussing on the page and how they are reacting to the photos or statuses updated. Accordingly:
1. The psyche of the customers and potential buyers is judged and without questioning the customers and taking their time, an ecommerce business can collect customers’ feedback and bring a good understanding of the target market
2. Products and services offered can be bettered and hence, chances can be made for increasing sales as consumer interest will grow
3. A better understanding of the market and the customers will help in creating better relationships with the customers and as they get better offerings, market shares will grow
This will lead to growing sales graphs and appreciably increasing profitability.
Promote and Market the products or Services Bring Sold on the Website
Social media websites are so highly used that they can actually be better promoters, many a time, than advertising, TV commercials, online banners, billboards and posters etc. Hence, social media platforms such as Facebook and Twitter can be used to market products and/or services being sold on the website alongside helping the counters and interacting with them to work towards improving customer experience.
The social media customer care offshore team at Emenac Call Center Services works towards this idea by posting statuses, pictures, promos, videos and other types of postings and media. These postings help an ecommerce business in two different ways. These are:
1. The product or service posted for, gets public attention and is popularized. The popularity catches the eye of the potential buyer and chances for sales grow as product positioning betters in the minds of the potential buyers. Hence, sales will increase and profits will be earned
2. The comments that people make on the postings show whether most people are appreciating it or not and what changes, if any, can be made to it to grow sales. If changes are not possible, maybe another version can be launched to cater to the needs of those not appreciating a few features of the products and/or services marketed
This way, social media public relations services help in marketing the products indirectly and growing sales and profitability. All online shopping sites interested in getting these benefits from Emenac offshore Call Center Services can call us right now at +1 888.909.2207. Our business development team will come forward for assistance.